Tuesday, 21 April 2009

There’s no such thing as an original idea!


This ones for all of you out there that's had the idea of the century in a brainstorming session, think you've nailed it and are bubbling with excitement to tell the team of your epiphany. Only to then be told, "I've seen that before".

Stumbling across this site today, it's clear in the world of advertising is full of shameless copycats or unfortunate coincidence? You decide. (Line borrowed from the site)

Thursday, 9 April 2009

Spam truths

Whatever your opinion about spam, here are some facts you may or may not be interested in:

_ More spam comes from the USA than anywhere else
_ Most spam comes from one region in the US – Austin Minnesota
_ Spam's been around for a very long time – the first known record of someone receiving spam was in 1937
_ In 2002, spam number six billion was produced
_ There are more than a dozen recognised categories of spam, including Spam Lite and Spam Singles

Ok, I'm bored of this. If you want to read more exciting facts about spam, you can read about all the above and lots lots more here.

 

Monday, 6 April 2009

iPaint, therefore I am


I recently uploaded a new painting application to my iPhone. I thought I'd mastered it until I stumbled across this fellow painter.

Jorge Colombo, a NYC based artist creates all his images using a finger (or thumb), his iPhone and an app called Brushes.

I'll keep practicing for now I think.

Friday, 3 April 2009

We've just launched the IMSBDMLCD (The Institute of Marketers who are Sick of being forced to Boil Down our Messages to the Lowest Common Denominator)

The more clients we meet, the more we hear a phrase that goes something like, 'Cor boys, you lot really duz gets this 'ere 1on1 malarketing... we've been looking for an agency that can put our data through its paces for yonks... you guys REALLY need to own it, and put it out there!'.

Perhaps it was gutsy of us, but we said 'Ok then, we'll own it'. And so we're now proud owners of:

1on1.dm
1on1dm.com
1on1dm.co.uk

The time has come, all ye marketers who've been looking for that special somethin'. If you're needing an edge. Actually forget that. If you're needing a total and radical transformation of your marketing methodology, then start by chanting three times daily:

'I NO LONGER NEED TO BOIL DOWN MY MARKETING MESSAGES TO THE LOWEST COMMON DENOMINATOR.'

... and then take a look at our fancy new website.